Will QR Codes Gain Mass Adoption?

QR codes are getting quite a bit of buzz lately and as a self-professed marketing nerd, I find them to be a clever way to connect mobile consumers with online digital content. There have been some pretty creative implementations of QR codes for promotions and mobile marketing too. You can put them anywhere printing is possible […]

Essential Mobile Marketing Resources

If you’ve read predictions about the future of Online Marketing over the past 3-4 years, you’ll undoubtedly find “mobile” mentioned in each one. For example: Mobile ecommerce is predicted to increase 65% annually through 2015. With smart phone sales to pass personal computers, the smart phone race between AT&T and Verizon iPhones, Droid powered phones and […]